Know if your ad lands
before you pay for it.

Test your billboard creative against AI agents trained to respond like your actual audience — before you sign a 3-month contract you can't get out of.

Free to join · First 100 brands receive founding pricing

Upload creative
Analyse
View results
passerby demo
Uploading creative
0%
Horizon Bank
Your money works harder here.
horizonbank.com
Overall score
Audience reactions4 agents tested
Waiting for upload to complete...
92%
Correlation with real panel studies
48h
Average report turnaround
400+
Demographic agent profiles
Maya · 32 · Finance · NYCJames · 41 · Operations · ChicagoPriya · 28 · Product · SFCarlos · 37 · Retail · MiamiSarah · 45 · Healthcare · BostonDevon · 30 · Creative · LAWei · 34 · Banking · NYCAmara · 27 · Strategy · DCTom · 52 · Manufacturing · DetroitMarcus · 29 · Ventures · AustinMaya · 32 · Finance · NYCJames · 41 · Operations · ChicagoPriya · 28 · Product · SFCarlos · 37 · Retail · MiamiSarah · 45 · Healthcare · BostonDevon · 30 · Creative · LAWei · 34 · Banking · NYCAmara · 27 · Strategy · DCTom · 52 · Manufacturing · DetroitMarcus · 29 · Ventures · Austin

How it works

Pre-flight your creative.
Results in 48 hours.

01

Upload your creative

Drop in your billboard design or copy variants. Any format — static, animated, or video.

02

Select your agents

Pick demographic profiles matched to your placement geography — filtered by age, income, profession, and behavior.

03

Read your report

Attention scores, message comprehension, purchase intent, and behavioral reasoning per cohort — within 48 hours.

The status quo

Every channel lets you test
before you scale. Except one.

Paid social, search, CTV — all testable before you commit. OOH locks you into a 3-month contract with zero signal. You find out if it worked after the money is gone.

#1
OOH has the highest ad recall of any media channel
Higher than TV, streaming, social, radio, and print — per a 2023 Solomon Partners analysis of 5 years of data.
Solomon Partners / OAAA, 2023
$6
In product sales generated per $1 spent on OOH
The medium with the best ROI that you can't A/B test before committing. Until now.
Vistar Media, 2024
46%
Of consumers search for a brand after seeing an OOH ad
It drives digital action at scale — but only if the creative actually lands with the people who see it.
One Day Agency / OAAA

Why trust it

Every agent is calibrated against real panels.

We purchase validated market research panel studies for the same demographics we've built agents around — then run identical creative through both.

The alignment between agent prediction and real panel response is our entire credibility claim. We publish the methodology. Stress-test it before you trust it with a real budget.

Benchmark validationNYC Finance · Q4 2024
92%response correlation
Purchase intent
Agent 74%Panel 71%
Message comprehension
Agent 88%Panel 85%
Brand recall
Agent 63%Panel 67%
Attention likelihood
Agent 81%Panel 79%
Panel n=340 · Kantar syndicated study · Oct 2024

Agent library

Not averages.
Individuals.

Each agent layers demographic, behavioral, and psychographic data. They respond the way real people in that segment actually would.

MC
Maya Chen
32 · Senior Associate
Financial District, NYC
$185K HHI
Daily commuterBrand-consciousBloomberg reader
Best for: Midtown digital displays, PATH transit
JO
James Okafor
41 · VP Operations
River North, Chicago
$210K HHI
Car commuterPremium buyerSports fan
Best for: Expressway billboards, stadium OOH
PS
Priya Sharma
28 · Product Manager
SoMa, SF
$155K HHI
Transit riderApp-firstSustainability-aware
Best for: BART stations, Mission District
CR
Carlos Rivera
37 · District Manager
Brickell, Miami
$130K HHI
BilingualLoyalty-drivenDriver
Best for: I-95 corridor, retail strips

+ 400 more profiles across 38 US metros and 12 international markets

Stop guessing.
Start knowing.

First 100 brands get founding pricing, direct team access, and input into which demographic agents we build first.

No spam. No sales calls unless you want one.